The 50/50 Initiative started as a page to gather signatures for the cause. It evolved into a full-featured talent directory with user submissions. The initiative aims to effect measurable change regarding the roles and participation of women within creative industries.
Visitors can sign the petition using popular social networks. The platform makes it easy to support the cause and join a growing community of advocates.
Website: 5050initiative.org
Evolution
From a simple petition page, the project grew into a curated directory of women working in the creative industry — searchable, filterable, and contributed to by the community.
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